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Gluten Free
SLS Free
Vegan
Natural
Cruelty Free
GMP Certified
Teeth Whitening
Our Story

NoWa was founded after I experienced plastic pollution first hand when I was at the beach with my 2 year old son and a toothpaste cap washed up onto our feet. I decided then that we need to take action to leave behind a better planet for the next generation.


Big things happen when people make small changes. Our products reflect this philosophy and provide eco-friendly swaps to otherwise damaging, plastic dental products.


We won’t compromise on service, value and quality dental care in our mission for a better future; let's not compromise, together.

Yogi
Founder

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Our Story

No Plastic. Ever.

Millions of smiles have been delivered without a single plastic tube entering a landfill.

NoWa's mission is to accelerate the adoption of sustainable products by providing superior quality products which are affordable through innovation and challenging the status quo. NoWa's vision is to live on a planet that is sustainable, where companies to do not put profit before the planet, people or animals.

Our Mission

Toothpaste Tablets Travel Pack

Toothpaste tablets travel packs offer numerous benefits for travelers. They are compact, lightweight, making them convenient for air travel. Their solid form eliminates the risk of liquid spills in luggage, while also reducing plastic waste compared to traditional toothpaste tubes. Additionally, these tablets typically come in eco-friendly packaging, aligning with sustainable travel practices.

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OUR 50% PLEDGE

We Put The Planet Before Profit

We put our money where our month is, when we say we put planet before the planet and we want to shake things up, we meant it.

  • Icon 50% of our annual profits go to environmental charities
  • Icon We reduce your carbon footprint by planting a tree with every subscription
  • Icon All of our products are sustainably sourced, cruelty-free, and vegan
  • Icon We only use zero-waste packaging that can be sent back to us to recycle
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We Like The Way You Brush